TruckScout24, the European marketplace for commercial vehicles, is expanding its language versions and is now available with country-specific domains for the commercial vehicle market in Sweden, Denmark, Portugal and Greece.
Every year, over 36 million users worldwide search for the right commercial vehicle on TruckScout24. With their new country domains, TruckScout24 now reaches even more prospective buyers in Sweden, Denmark, Portugal and Greece. “By having our own domains in national languages, we create trust and relevance in the market and are able to guarantuee a special national focus for each country,” explains TruckScout24 Managing Director Boris Danne. “As an international platform, the availability of different language versions is extremely important to us. This is the only way to reach targeted customers all over the world.”
Language-specific marketing leads to more sales
With the new language versions, TruckScout24 enables commercial vehicle and machinery dealers to attract more buyers both nationally and internationally. “We offer our dealers their own platform through which they become visible in their market and thus can be found specifically by interested buyers,” says Danne. “With the help of the country-specific domains, we can take even better account of the demand in the respective markets and can tailour our marketing measures to the individual needs of our dealers.”
The new language versions promise TruckScout24 customers to advertise their vehicles profitably and to benefit from more demand and thus even more sales.
50 % more demand worldwide
Back in May 2020, TruckScout24 has launched a completely redesigned website. Within one year, the demand for commercial vehicle dealers was increased by 50 percent and the loading process of the page is significantly faster now, which led to an improved surfing behaviour of interested buyers: Users of mobile devices now spend a total of 30 percent more time on the platform.
As part of the Machineseeker Group with over 8 million visitors per month, TruckScout2 is within the largest online network in the B2B sector and a leading marketplace for used commercial vehicles in Europe. The most important offer categories include the entire transport industry, construction machinery, agricultural machinery and warehouse technology. In total, over 3000 satisfied sellers advertise over 100,000 vehicles and machines on TruckScout24.